We’ve just wrapped up a busy few days at IBC 2024 (International Broadcasting Convention), and it was packed with inspiration. Here’s a quick look at what we got up to.
IBC Accelerator- AI Media Production Lab
This year, we proudly joined the AI Media Production Lab as part of the IBC Accelerators programme. Working with industry giants like Rai (Radiotelevisione Italiana) and ITV, we explored some exciting GenAI tools designed to transform media production. These tools didn’t just streamline workflows—they introduced new possibilities for content creation. We shared everything we learned during our live session on the Innovation Stage. You can find out more about the programme here.
Sonia in the Spotlight
Our very own Sonia Lange gave an insightful interview during the event, where she broke down our approach to AI in media production. She explained the processes we used and the lessons we learned. Check out the interview with TVB Europe here.
Of course, IBC isn’t just about the tech. We also spent time reconnecting with clients, partners, and suppliers from across the industry. These conversations were packed with exciting ideas, helping us plan for the future. Meeting up in person always brings new energy, and we’re looking forward to the projects ahead.
Our time at IBC wouldn’t be complete without some memorable moments, all captured by Phil Berridge. If you want to see the event from our perspective, make sure to check out his highlights reel below:
IBC 2024 was packed with innovation, inspiration, and plenty of conversation. We’ve come back with loads of new ideas, and we’re excited for what’s next!
